The British Library uses Pinterest

I found the British Library using Pinterest as a curation tool. The blurb for the top of the British Library’s Pinterest page states: “Follow us to discover the visual side of the British Library, with images ranging from medieval manuscripts and maps, to gallery treasures and gift ideas from our shop”.

The British library has 21 separate boards that they pin to. The range in these boards are diverse and I suppose, is doing just as their blurb suggests, giving a wide range of visual images that relate to the wide range of experiences offered by the British Library.

The board, 2013 Reading Resolutions, provides followers (at the present 1996 pinners are following this board) with 31 visuals, which are mostly the book cover art, of 31 books chosen by the library as must reads for 2013. The selection is varied in subject and also provides a range of newer and older books. In terms of a negative aspect of the board, I believe the blurbs given are quite minimal and that further written information about the book could be given regarding why the book should be part of our own personal reading resolutions for the year ahead.

As an avid pinner on Pinterest, I love the simplicity of the site, however the aesthetics in this simplicity is very effective. There is something very beautiful about seeing collections, such as this collection of book covers, all together on your screen and the books chosen here do grab your interest as ones to add to your own personal ‘to read’ list (or board). Overall, I have the opinion that online curation tools, such as Pinterest, could be very powerful advertisements for all organisations, including libraries.



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